Our conversations with hundreds of companies across the AEC industry made one thing abundantly clear: creating real-time 3D experiences has been anything but a real-time, turnkey process. Highly technical teams were required to juggle multiple tools and take dozens of steps that stretched across days and even weeks to prepare and optimize BIM data for these experiences. Even after all that painstaking effort, much of the BIM data didn’t transfer with the geometry, creating additional work. It’s no surprise then that few design projects make it to real-time 3D, and too few BIM models make it to the construction site. In an industry where time is of the essence and where projects require thousands of iterations and collaboration across many disciplines, this existing workflow was a nonstarter for most firms. We sought to make it easy to unlock the value of BIM data by building a seamless integration with our real-time technology.